domains

Meet Recruiting Nevada founder Doug Geinzer

Doug Geinzer just announced the sale of his job board (and second recruiting business) RecruitingNevada.com. Here’s Doug’s bio:

Doug Geinzer has been in the recruiting business since 1989. Prior to Recruiting Nevada, he owned a media group, which included the Las Vegas Employment Guide; Las Vegas Career Fairs, Las Vegas’ largest career fair company; Las Vegas Job Guide; and Diversity2000 – the first diversity recruiting magazine in the United states, which was distributed to every college campus in the country. Geinzer sold the media group to Cox and Landmark Communications in 1999 and then directed his focus to Classified USA! – Nevada’s largest recruitment advertising agency, which he co-owned with Ted Stepien.

Matt Cutts on exact match domains, parking, purchasing, sandbox etc.

Matt Cutts at Domain Roundtable talks about exact match domains as reported by randfish:

Owning a keyword match domain name is going to carry some weight in Google for the foreseeable future. It is something they want to reward.

And more detailed notes on Matt's speech and Q&A session from Johnon.com:

Intersection of Domains & SEO

An SEO writes about domains:

Master of My Domaining: 10 Things I’ve Learned About Domaining Since I Jumped Into The Pool

September 11th, 2007

It’s been a little over nine months since I started the SEO - Domainer Lovefest (if you think you preceded me, you can take credit for it on your own blog!) and John Andrews left me a comment the other day asking for a SITREP on my escapades. The following is a brain dump of what I’ve learned over the last year or so of taking domaining seriously.

How High Quality Domain Traffic Gets Penalized

This was originally a post about how Google inadvertently penalizes some of the highest quality domain traffic as a side effect of fighting click-fraud and poor quality traffic.  I experienced a textbook example.  Over time, I believe this incentive structure will cause new specialized entities that sell advertising directly to end users to flourish -- this is a deeply interesting phenomenon. 

Will the Exact Match Domain Bonus Decay?

Aaron Wall discusses the interaction between domain names and seo in a post titled "Synergy Between Domain Names & Keyword Based Search Engine Optimization Strategies".  He thinks the exact match domain bonus can't last.  His post is full of important stuff and these are the key points:

Jobing.com Acquires Top Jobs Domain Portfolio

Jobing.com scooped up LocalCareers.com, acquiring one of the best jobs domain portfolios in existence.  A real coup for Jobing, bravo Aaron!  This is the biggest missed opportunity of this decade for the other roll-ups and companies with big aspirations in the job board marketplace.  We all dropped the ball.

Evidence That Domain Ads Convert Better

Which advertising converts better - a search engine ad (Google AdWords for example shown to the right of organic search results) or the same ad displayed on a parked domain? 

In the domain industry, the latter is referred to as "the domain channel".  But in Google AdWords, you won't find any mention of domains at all.  Domain ads are included in Google's "content network" and Google provides  virtually zero information about it's content network and the "domain channel".

SEO Ranking Factors - Domain Quality Disguised As Anchor Text

If your business is the Internet, the ranking factors document is one you'll want to follow and understand.   It's fascinating to see such valuable information being shared publicly. 

In August, 2005, SEOmoz launched the first series of ranking factors. We asked a dozen folks in the SEO world to vote on the importance of over 100 unique factors surmised to be part of the search engines' ranking algorithms. Today, we've released a new version that addresses many of the issues that frustrated users of the first version and updates the series to modern times.

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